Our Editorial Mission
Local SEO is flooded with recycled theory. We built GMB Faster to cut through that noise. Our mission is simple. We publish what actually moves the needle in the Google map pack.
We don’t regurgitate official documentation. We test tactics on live client profiles, measure the proximity shifts, and report the raw data. You get the exact frameworks we use to recover suspended profiles and push HVAC contractors into the top three spots.
Topic Selection
We don’t chase search volume. We cover the friction points that actual business owners and agency operators face daily. If a recent algorithm update starts filtering legitimate reviews for plumbers in Chicago, we write about it. We pull topics directly from our agency trenches.
We look at client support tickets. We analyze drops in driving direction requests. We tackle the exact problems keeping local SEOs awake at night.
Research and Fact-Checking Standards
Theory has no place here. Every claim we publish undergoes strict operational verification. If we state that geotagging images no longer impacts local rankings, it’s because we ran controlled tests across fifty listings and measured zero movement. We cross-reference our findings with live search engine results pages.
We verify NAP consistency rules by breaking them intentionally on test assets. We don’t publish a tactic unless we’ve seen it work across multiple industry verticals.
We demand receipts for every ranking claim.
Corrections Policy
The local search algorithm shifts without warning. Sometimes we get it wrong. When we make a factual error, we fix it immediately. We don’t quietly edit the page and hide our mistakes.
We add a clear correction notice at the top of the affected article. We explain what was wrong, what the correct information is, and how the error occurred. If you spot a discrepancy in our GBP category recommendations, email our editorial team at [email protected]. We review all claims within 48 hours.
Commercial Transparency
We run a profitable local SEO agency. We sell CTR growth campaigns and GBP optimization services. We also use affiliate links for software we trust. If you click a link for a citation builder or a rank tracker and buy it, we earn a commission.
That financial relationship never dictates our editorial stance. We’ve publicly criticized tools that pay us commissions because their review velocity features stopped working. We recommend what works. We discard what fails.
Editorial Independence
Nobody buys their way onto GMB Faster. We don’t accept sponsored guest posts. We don’t let software vendors dictate our testing protocols. Our editorial team operates entirely separate from our client acquisition team.
If a major local SEO software releases a broken feature, we will publish the data proving it fails. Our loyalty belongs strictly to the practitioners reading our site.
Real tests. Raw data. Zero compromises.
Content Updates and Freshness
Stale local SEO advice is dangerous. Following a three-year-old guide on keyword stuffing your business name will trigger an instant suspension today. We audit our core guides every ninety days. We check every recommended tactic against the current algorithm.
When Google rolls out a major local update, we tear down our existing content and rebuild it based on the new reality.
We refuse to let our archives become a liability.
You’ll always see a “Last Updated” date at the top of our guides. That date means a human practitioner reviewed the text, tested the claims, and verified the methods still hold weight.